Catalyst Catch-Up: Social Media Storytelling

    Oct 7, 2021 11:12:29 AM / by Talyn Riedesel

    Talyn Riedesel

    In this humorous hour-long panel at the Catalyst Content Festival, “influencers” Walter Masterson and Maximillian Clark talked to the crowd about their path to great social media storytelling. 

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    Over a few months, both creators grew their following on TikTok from zero to almost a million. How did they get there? Here were their takeaways. 

    1. Start with one platform
      • Pick one platform where your target audience hangs out and focus on it. They chose TikTok.
    2. Make as much content as possible
      • Try things and figure out what your audience likes. Through this trial and error, you’ll learn what works and what doesn’t. 
    3. Find your niche
      • Once you’ve figured out what the people want, give it to them. Make more and more content based on what’s thriving. 
    4. Expand your platform
      • Once you’ve got your one platform thriving, put extended content or similar content on other platforms. Ask followers to check out your other pages. 
    5. Keep creating
      • Nuf said. 

    Do you agree or disagree with this advice? Let us know in the comments below.

    Topics: Hubspot, Copywriting, Power of Play

    Talyn Riedesel

    Written by Talyn Riedesel

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